Commonwealth Bank is Australia’s largest bank and one of the top few in the world. In 2013, the brand sought partnership with VML, seeking what they needed most—a complete website overhaul. VML then lead a multi-vendor strike team including Google and Adobe to deliver a truly top-quality banking site.
After a year of development, VML delivered a fully-responsive site that made CommBank’s experience digital at its core. The brand was so impressed, in 2014, they shifted all of their digital work to VML. We now work on an ongoing project basis, maintaining and continuing to evolve the brand’s digital presence and user experience journey.