VML executes digital work on behalf of the Navy Partnership, which includes WPP agencies Y&R, Wunderman, Burson-Marsteller, MEC, Uniworld Group, and MEC.
Storytelling has always been part of the Navy legacy. Sons and daughters oftentimes continue service after hearing their parents, and their parents' parents' own Sea Stories - or the adventurous tale of a friend - and make the decision to set sail on the high seas on their own.
With audio listening on the rise - U.S. men, ages 18-29, listen to 21M hours of podcasts every day - it was a fantastic opportunity to offer real stories from the mouths of our men and women in uniform. Click here to listen to the Sea Story podcast series.