The IKEA campaign "Sleep Day” ("IKEA Dzień Snu") received the Main Award in the Channel Excellence Award | Digital Media Effectiveness category.
The EMMA competition primarily rewards results, while also emphasizing a well-thought-out strategy and strong creative execution. The competition aims to single out effective and engaging projects, regardless of the brand's size, the agency's size or specialization, the budget, or the communication channels used. The competition is organized by the editorial team of "Media Marketing Polska" magazine.
