VML Argentina harnesses the power of AI innovation to support its partner Movistar in championing online child safety with "Game Guardian," an advanced AI-driven voice detection tool designed to identify and counter predators posing as children in gaming voice chats. By transforming the very technologies exploited by predators into robust safeguards, Game Guardian establishes safer digital spaces for young gamers worldwide.
Game Guardian
Making online gaming a safe environment for kids again
Klient
- Telefonica Movistar
Biuro
- Argentina
Movistar has always stood for safe connectivity. This time we took commitment into games and digital spaces kids use the most.
Agustina Iparraguirre
Brand Manager of Movistar Argentina
Artificial intelligence has transformed digital interaction, but it's also brought unprecedented risks to online gaming platforms. Predators now use deepfake technology to mimic children’s voices in voice chats, making detection virtually impossible for parents and moderators alike. Movistar, gamers' leading internet provider, faced the urgent challenge of safeguarding children in this increasingly dangerous digital environment, reinforcing its role not just as a connectivity provider but as a guardian of safe digital spaces.
The insight came from understanding how predators misuse emerging technologies. While AI was being exploited to deceive and harm, it also offered the potential for groundbreaking protective measures. Observing how voice-chat platforms had become virtual playgrounds for children—and hunting grounds for predators—inspired a radical yet logical thought: What if we could harness AI itself, turning a malicious tool into a powerful solution for safety?
We developed "Game Guardian," an AI-driven tool capable of detecting adults posing as children in gaming voice chats. Integrated as a user-friendly Discord bot—accessible worldwide and free of charge—the technology detects subtle anomalies in voice pitch, rhythm, and behavior, immediately alerting children, moderators, and parents. By transforming harmful AI applications into protective measures, Movistar proactively secures gaming environments and redefines the digital responsibility standard.
Since its implementation, Game Guardian has significantly elevated child safety standards across global gaming communities, rapidly increasing parental and moderator confidence in online platforms. Movistar strengthened its position as an innovator in responsible digital connectivity, achieving a substantial boost in brand trust and recognition for social impact. Game Guardian demonstrated robust growth, highlighting how proactive corporate responsibility combined with cutting-edge technology can create lasting societal impact and drive meaningful brand engagement.
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