The Foschini Group’s Radically Convenient Shopping Experience

The Foschini Group is one of the largest clothing retail companies in South Africa, managing a wide variety of brands that serve a diverse range of South Africa's highly segmented market. Since 2014, NATIVE VML has been working with TFG to completely overhaul their online shopping experience. Together, we are working towards an online platform that unites the entirety of TFG's retail brand offerings under one shared system, so customers can easily shop across brands online as they would in a brick-and-mortar shopping centre.