Shaping fluid environments.

Platforms & Experiences

When people identify with a story and are willing to spend time and money on a brand, they expect it to deliver. VML makes sure it does. Whether it’s a website, mobile experience, or retail space, we look into the environment to determine the most inventive way to give people what they want and get you everything you need.

From a strong core idea, we develop a single connected set of experiences that’s a natural extension of the brand. We aim for something that’s as personal as it is innovative, so it allows for more seamless connections between people. Ultimately, we make technology invisible, so humanity is on full display.

Service Design

We start by extending the experience of your brand online, but expand what it means to interact altogether. We deliver personal ways for consumers to connect and powerful drivers for them to act.

Global Content Platforms

We can generate work to suit any space, but we know it’s not one size fits all. We determine exactly what you need, target the best platforms to use, and deliver a perfectly tailored solution, every time.

Technology Development

This may be our area of expertise, but we leave our doors open. We work with you throughout our research, ideation, creation, and launch, all so the final results match just what your brand needs.

Commerce

Wherever there’s a digital exchange between you and your consumers, we aim to make the digital disappear. With equal parts usability, personality, and reliability, the path to purchase feels seamless.

Product Development

A true partner doesn’t wait around for marching orders. We’re actively looking for opportunities to put you at the top of your industry by transforming what you offer and what you’re capable of.

Mobility

For a growing landscape of mobile and wearables, evolving formats and functions, we develop native applications to keep experiences consistent and move your brand forward across devices.

Case study

Making utility a thing of beauty.

Sprint, one of the major global internet carriers and a top wireless network in the United States, has lived its mission to Move Forward. The brand embodies the idea so well that, by 2015, it had evolved far beyond its online presence, then almost 10 years old. To show consumers that the brand was still dedicated to innovative solutions and wireless dependability, the digital experience needed a major update.

Challenge

Grow market share with a new site designed to acquire new customers, retain the existing base, reduce cost-to-serve, and reflect Sprint’s evolution. 

Idea

Minimal design with maximum ease. We created a mobile-first, responsive site tailored to fit a range of promotions, prices and plans. Sprint.com now delivers an adaptable, customer-centric experience, giving users full control and a focused journey.

Result

A successful site from start to checkout. The clean, streamlined redesign has fewer clicks and fields than the top competition, and has resulted in a 9% lift in gross new conversion on desktop, 16% on mobile and an overall engagement rate growth of 300%.