Chief Connections Officer
Amy’s romance with digital marketing began in the late ’90s and she’s been helping businesses plan and run integrated marketing programs ever since. In over a decade with VML, Amy has partnered with both business-to-business and business-to-consumer companies of all stripes, including retail, technology, consumer packaged goods and tourism. She also spent several years on the client side, leading the digital marketing team at H&R Block and serving as vice president of marketing for Andrews McMeel Publishing.
As Chief Connections Officer, Amy ensures that VML connects brands to audiences with purpose and results. Her award-winning team collaborates with VML strategy, creative and technology to unlock and enable the most powerful ideas. Together, they maximize the value of every touchpoint across the connected consumer experience, including: social media, paid media, paid and organic search, retail and shopper marketing and PR.
An inconsistent short-distance runner and a lover of tacos, Amy earned a Bachelor of Arts in humanities from the University of Kansas. When she’s not at VML or on an airplane, Amy loves hanging out with her husband, son and dogs; reading books; and watching documentaries. You can follow Amy @worleygirl.