What is OLXing?

OLX, the leading classifieds platform, has unveiled its latest advertising campaign featuring Bartłomiej Topa, one of the most recognizable Polish actors. VML Poland crafted the creative side of the campaign. In the campaign, Bartłomiej Topa humorously explains what "OLXing" means, using the OLX platform for selling and buying various items. The campaign promotes not only the brand itself but also the OLX mobile app and the OLX Parcel service, facilitating users in sending and receiving purchased items.