Understanding what someone is feeling without them saying a word.

Only in Spain, around 30% of cancer patients feel isolated at some point during their illness. Loneliness can negatively affect both their emotional well-being and their overall prognosis. Several factors contribute to this, including difficulties in communication between patients and their loved ones, often due to the emotional impact of the cancer diagnosis.

There was not any treatment or service to solve the issue until Unsilenced Words: the first software that uses innovative technologies like facial recognition to extract patients’ loved ones feeling that are blocked and transforms it into personalized letters for patients.

BEIGENE SCIENCE - "Unsilenced Words"
AI is supposed to separate us, but Unsilenced Words, by addressing cancer-related loneliness, demonstrates that technology can help us be closer to the people we love.

Eduardo Domínguez

Creative Director at VML THE COCKTAIL

奖项

2024 El Ojo de Iberoamérica

2024 El Ojo de Iberoamérica

Direct, Sports & Media


Bronze

2024 El Ojo de Iberoamérica

2024 El Ojo de Iberoamérica

Design, Health & Pharma


Bronze

2025 ASPID

2025 ASPID

Innovation


Gold