MagnifEye

MagnifEye is the world's first AI-powered vision screening experience.

Imagine detecting early signs of myopia (short-sightedness) in your child's eyes, right from your phone, without an immediate trip to the eye doctor. VML partnered with 1001 Optometry to create MagnifEye, a world-first AI tool. Parents upload five or more photos to a secure web-based experience, where AI technology scans them to identify early signs of myopia, providing immediate insights. This innovation turns everyday camera rolls into a powerful early vision screening tool, helping parents act sooner and positively influence their child's eyesight for life.

As eye care professionals, we see first-hand how late many children are diagnosed with myopia – often after it has significantly impacted their confidence and performance in the classroom.With MagnifEye, our goal is to move eye checks upstream. If we can help families start the right conversations sooner, we can dramatically change the trajectory of a child’s eyesight for life.

James Lee

CEO, 1001 Optometry

Many children globally face a hidden problem: undiagnosed myopia (short-sightedness). One in five children suffer from this progressive eye condition, often not identified until it significantly affects their learning, confidence, and long-term eyesight. The challenge was clear: how could we help parents spot these subtle signs years earlier, shifting from unawareness to proactive care before it becomes a more prominent issue?

The breakthrough insight was remarkably simple yet profound: parents are already natural documentarians of their children's lives, capturing countless moments in photos of their kids.

Unbeknownst to them, these everyday images hold subtle clues about their child's developing vision. What if we could harness this existing, personal archive – their camera roll – and transform it into a powerful, accessible tool for early eye screening, turning passive memories into proactive health insights?

MagnifEye, a world-first AI-powered vision screening experience. This groundbreaking tool leverages artificial intelligence to scan everyday photos on parents' phones for subtle early warning signs of myopia.

MagnifEye is revolutionary for its seamless integration into parents' lives and ironclad commitment to privacy: photos are analyzed in real-time on a secure server and immediately discarded.

It’s a simple, exciting way to transform family memories into life-changing health insights.

MagnifeEye has created a paradigm shift in pediatric eye care, moving detection years upstream. By empowering parents with an accessible, privacy-first screening tool, VML and 1001 Optometry are sparking crucial conversations and enabling earlier interventions that profoundly impact children's long-term health and development. This innovation isn't just about spotting a condition; it's about safeguarding futures, boosting confidence, and ensuring every child has the best possible trajectory for their eyesight and overall well-being.