VML Enterprise Solutions unites all VML’s technology and data groups into a single operating unit designed to address complex business challenges through the agency’s combined consulting, customer experience (CX), commerce, and technology transformation practices.

More than 10,000 experts across 40-plus global offices contribute to VML Enterprise Solutions, meeting increasing market demand for applications of AI, technology-driven transformation, and operational efficiencies. The group integrates deep technology services while offering direct-to-client capabilities in consulting, engineering, data, scaled automation, and platform delivery.

The portfolio includes specialized service companies such as MAP, Proto, Diff, Corebiz, DTI, and more which extend its robust offerings. Additionally, VML Enterprise Solutions benefits from long-standing global partnerships with industry leaders like Adobe, Salesforce, Google, Microsoft, Braze, and MACH Alliance, ensuring best-in-class delivery.

Our Global Suite of Services

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Consulting

Advising companies on innovation, brand strategies, and advanced analytics to drive measurable business impact. This includes expertise in growth solutions, transformation consulting, and marketing effectiveness measurement.

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Customer Experience (CX)

Delivering end-to-end experience design and implementation services, including CRM, loyalty solutions, personalization at scale, and digital products that enhance customer engagement

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Hero Commerce

Commerce

Creating seamless omnichannel retail experiences across direct-to-consumer, B2B, and marketplace channels, supported by WPP's retail media and performance marketing capabilities.

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Hero Tech Transformation

Technology Transformation

Modernizing legacy systems and implementing AI-driven operating models to unlock new capabilities and improve efficiency, leveraging proven methodologies to mitigate risk during transformation.

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Recognition

Industry analysts have acknowledged and rewarded VML’s uniquely positioned capabilities, further strengthened by our business solutions and best-in-class industry partnerships. View our accolades so far in 2025.

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Enterprise Solutions Work

United Rentals
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Digital Toolbelt

Transforming how the construction industry works
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UR Digital Toolbelt
Ford

Integrating the Adobe Experience Cloud

A seamless and personalised experience for Ford customers across Europe
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blue coloured Ford car in the city
Sainsbury's

Sainsbury’s Transformation

Delivering the world’s largest grocery eCommerce replatform
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Microsoft

Xbox Design Lab

Customizing Adobe Commerce to enable interactive, made-to-order commerce experiences globally
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KFC
Has ocenění

KFC

Transforming the online ordering experience
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Enterprise Solutions Insights

FSR 2025 Online Shopping in More Detail
Insight

AI Fuels the Resurgence of Search Engines

Exploring their resurgence and their indispensable role in brand visibility and as a primary channel in the information gathering phase
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FSR 2025 Delivery
Insight

Instant Gratification: The Two-Hour Economy

Exploring the rise of the two-hour economy and why lightning-fast fulfilment and frictionless experiences are crucial for omnichannel success
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FSR 2025 World in Flux
Insight

Economic & political uncertainty: Reshaping spending habits

How economic and political uncertainty is reshaping consumer spending habits, creating a more risk-averse shopper - plus the strategies to reassure them.
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FSR 2025 Spending Habits
Insight

E-commerce Marketplaces: Shifting Consumer Spend

Their evolving role — from benchmark status to shifting share of wallet — and how they continue to reshape consumer discovery and purchase behaviors
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Enterprise Solutions News

Jeff Geheb
News

VML Names Jeff Geheb CEO of VML Enterprise Solutions

Industry leader promoted to drive VML's rapidly growing $1.5B global digital transformation business
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News

VML Recognized by Analyst Firms Across the Consumer Journey

Celebrating industry-leading recognition in brand experience, commerce, and digital transformation
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News

Annual VML and Adobe Hackathon Highlights the Power of AI

7th Adobe Hackathon 12-14 September - Copenhagen
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News

VML Celebrates a Double Win at Sitecore Experience Awards 2024

Sitecore recognizes visionary marketing and technology teams for excellence in digital experience
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