Steps
Dans la presse

VML Prague and KitKat offers a digital break with its new "Phone Break" campaign

The brand reinvents its classic “Have a Break” to invite you to disconnect from your phone and reconnect with what matters.
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Čs
Dans la presse

Česká spořitelna is the first bank to launch a luminous card

The first payment card with OLED technology and Kingdom Come: Deliverance II theme is communicated by a spot and campaign from the agency VML.
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Kristýna Ochvatová
Dans la presse

2025 will be a year of contradictory trends for brands

2025 will be a year of paradoxes. In an article for Médiář.cz, our Head of Strategy Kristýna Ochvatová highlights the main trends that brands should respond to.
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Dans la presse

Česká spořitelna celebrates 200 years with VML's anniversary campaign

Age is just a number, and when it comes to the future, it's not age that matters, but imagination and courage, says Jenovéfa Boková as Česká spořitelna.
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Zleva Petr Mráz Tereza Košťálková Iva Welker a Klára Exnarová
Dans la presse

Three young talents have joined VML's top management since the new year

Tereza Košťálková, Klára Exnarová and Petr Mráz are newly involved in the strategic development of the largest communications agency on the Czech market.
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Tomas Novotny Gradient
Dans la presse

To tear down, not to feed. Tips on how to stereotypes in advertising

VML Executive Creative Director Tomáš Novotný reveals how the advertising world is changing and shows stereotypes are not bad if you know how to use them.
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Iva Welker nová
Dans la presse

Flexibility is essential for the needs of people in the agency and clients

The creation of VML has brought challenges and opportunities. "We are not finished yet, we are creating a new DNA," says CEO Iva Welker for Marketing & Media.
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Actualités

We won five Effie statuettes

The jury awarded the gaming and branding campaign for Česká spořitelna and the recruitment initiative for the Czech Canoe Association.
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IMG 6212
Actualités

How was Foundation Day in the Czech VML?

Employees could choose from four different activities and help a good cause during a non-traditional teambuilding event.
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Actualités

Jiří Malý will show how to make your own artificial intelligence at Forum Media

Participants will leave the workshop with their own pocket brain tailored to their needs.
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Iva Welker 1
Actualités

Iva Welker will speak at the Femme Palette conference

During the conference, which takes place on 5 October at WPP Campus, she will participate in a panel discussion on Women in Leadership: Unspoken Reality.
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Jiri Maly Jan Ambroz VML
Actualités

Jiří Malý and Jan Ambrož will speak at the ContentX conference

Experts from VML will talk about AI in content marketing and how to create (un)usable content.
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Dans la presse

Božena Němcová, Leonardo da Vinci or Joan of Arc as the faces of Česká spořitelna's new campaign

Through Future Mindset Board, ČS wants to involve younger generation in its strategy and the campaign by VML and OAK Prague sends a bold message to society.
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Tomas Coufal Filip Truhlar VML
Actualités

VML experts comments for Forbes.cz

Marketing of Temu and Snoop Dogg at the Olympics. Tomáš Coufal and Filip Truhlář comment on current topics.
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Strategický tým
Actualités

Pavel Kohout and Zuzana Foktová joined our strategic team

The team, led by Kristýna Ochvatová, continues to expand its range of expertise to gain deeper know-how in other disciplines of brand building and management.
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Jan Ambroz DSC 5377m
Dans la presse

Want UX designers with know-how applicable to business and marketing, not just Figma operators

Want UX designers with know-how applicable to business and marketing, not just Figma operators
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