On a mission to further spread "Real Magic," Coca-Cola celebrated the importance of human connection during the holiday season with a cinematic film series that included "The Note" and "Ho Ho Heist" — part of Coca-Cola's wider Christmas campaign "The World Needs More Santas."
The Santa Stories
Real magic multiples when people embrace their inner Santa
Cliente
- Coca-Cola
Ufficio
- New York
- London
Tapping into world-class Hollywood talent to create two short films offering fresh portraits of Santa Claus.
With these short films, we wanted to give more depth to Coca-Cola’s storytelling with authentic narratives we’ve not explored before. Santa is so interlinked with the history of Coca-Cola that we could see a wonderful opportunity to explore another imaginative dimension for what he represents that people don’t expect to see.
Islam El Dessouky
Global Head of Creative Strategy and Content, Coca-Cola
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Premi
The ANDY Awards
2024
Craft Category
Stampa
Unwrapping 'The Santa Stories,' Coca-Cola's latest cinematic gift