Frankfurter Allgemeine Zeitung
The 100th Edition
A powerful campaign to raise awareness of the rise of right-wing extremism in Germany
Leggi Case Study 
Brand Experience
We create culture-shaping brands that connect emotionally and drive growth for our client partners.
Our Brand Experience (BX) practice is all about driving desire for brands - across categories, channels and audiences. We don’t just create results. We create love.
Our BX offering includes:
The core components that establish the brand’s positioning, platform, strategy, architecture, identity and personality.
These are the building blocks of a distinctive brand that resonate with consumers and differentiate from competitors.
Culture-shaping, insight-driven campaigns and experiences - from advertising to content to entertainment and gaming - that build awareness and consideration by forming emotional connections.
The continuous content that supports a brand’s identity and products – from organic social and owned properties to podcasts and gaming.
The core strategic documents that outline a successful go-to market plan designed to influence behavior and meet measurable objectives. They include comms, channel and media plans/social playbooks that connect brands to consumers with purpose and results through paid, earned, shared and owned media.
Please provide your contact information to continue.
Brand Experience Lavori
Wendy's
Wendy's Enters the Chat
How Wendy's changed the narrative of organic reach on the world's biggest platform
Leggi Case Study 
Mondelēz International
OREO Calls
Turning referee signals into shoppable moments, Oreo redefines advertising with creativity and innovation
Leggi Case Study 
Kimberly Clark
Pack In More Fun
Helping parents pack smarter and shop digitally for stress-free family vacations
Leggi Case Study 
Mondelēz International
OREO Halloween
Transforming OREO cookies into a month-long Halloween tradition of mess-free carving fun
Leggi Case Study 
Brand Experience Insight
Insight
How Creativity Powers Coca-Cola
At Advertising Week LATAM, exploring how Coca-Cola inspires brands across the region and around the world
Leggi l'Articolo Brand Experience News
Stampa
Young People Encouraged to Ghost Their Loved Ones While Driving in New Campaign via VML NZ
Young drivers have a crash risk that is four times higher if they use their phone while driving
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News
Campaign Names VML Top 3 Global Creative Network
VML earns Bronze for Global Creative Network of the Year at Campaign Global Agency of the Year Awards, part of a competition with 117 entries from 27 countries
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News
Fast Company Honors "Absurd Promises" by VML Argentina on Best World Changing Idea list
"Absurd Promises" by VML Argentina named a category honoree for Best World Changing Idea – Latin America
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News
New York Festivals Names VML Agency Network of the Year
VML earns top honors at 2025 New York Festivals with 34 awards, including one Grand, eight Gold, and recognition as Agency Network of the Year
Leggi l'Articolo La nostra leadership
More Of What We Do
What We Do
Health
We are a global healthcare communications network that creates connected brands for life
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What We Do
Social Media
We’ve built connected brands for some of the world’s most recognized names. Our team is globally awarded for social expertise, creativity, and results.
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