Join Stripe and VML at Cannes: From Churn to Earn

Join us at Cannes as we navigate the future of recurring revenue and unlock the secrets to building lasting customer loyalty.

The subscription economy promised predictable revenue and lasting customer relationships. But as consumers face economic uncertainty and are overwhelmed with choices, are subscriptions losing their appeal?

This exclusive, invite-only panel session brings together experts from VML, Stripe, and AWS to dissect the current state of subscriptions. We'll explore the data behind the trends, uncover the challenges facing subscription businesses, and identify the innovative strategies needed to thrive in a rapidly evolving landscape. From personalization and value-added services to flexible pricing models and enhanced customer experiences, discover how to reinvent your subscription model with AI for long-term success.

When? Tuesday June 17th, 10AM

Where? VML Cabana on the WPP Beach

Our speakers

Julianna Hayes

CFO

Philo

Stephanie Antonelli

Global Chief Digital Transformation Officer,

VML

Christian Mouton

Chief Technology Officer,

WPP Open X

Tim Barnes AWS

Global Director/GM, Advertising & Marketing Technology Vertical,

AWS

Raphael Daste

Global Head of Media, Entertainment, Gaming & Sports GTM,

Stripe (ex Roku/Disney)

Introducing Subscribed Studios:

The AI-powered platform from VML and Stripe, revolutionizing subscription businesses with design, build, and optimization for lasting customer relationships and reduced churn. Subscribed Studios combats rising churn rates with an integrated platform that combines strategic design, AI-driven personalization, and proactive optimization.

Leveraging Agentic AI, we create personalized experiences, build lasting customer relationships, and drive sustainable growth through increased purchase frequency and higher customer lifetime value. We eliminate silos, accelerate business design, and provide the agency-level strategy and platform-level execution needed to thrive.

Find out more about Subscribed Studios here

Subscribed Studios

Reinventing Subscriptions with AI