VML Enterprise Solutions brings together all of our technology and data groups to form a single operating unit that services complex business challenges using the agency’s combined consulting, data, technology, and innovation capabilities.

Over 7,000 employees across VML’s key offices and local markets around the world contribute to the Enterprise Solutions offering to deliver on the increasing market demand for applications of AI, technology-driven transformation, and operational efficiencies brought to life via robust technology solutions.

VML Enterprise Solutions integrates deep technology services capability into VML’s core practices of Brand Experience, Commerce, and Customer Experience. The offering will also be direct to clients with best-in-class global scale in consulting, engineering, data, scaled automation and platform delivery.

The comprehensive solution includes VML platform service brands such as MAP, Diff, and Satalia, a leading AI company acquired by WPP in 2021.

The group also brings together tenured global partnerships with Adobe, Salesforce, Google, Microsoft, Braze and MACH Alliance, among others.

Our Global Suite of Services

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Solution Consulting

We believe that technology should be a means to an end. That's why our consulting and transformation services are designed to help you prepare your business for the full potential of your technology investment. Our team will work with you to drive real change in your organization.

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Our dedicated innovation team is always exploring new technologies and trends, imagining new experiences, and creating transformative solutions for forward-thinking clients. We're passionate about pushing boundaries and delivering innovative experiences that make a lasting impact.

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We understand that ecommerce operations require best-in-class technology to succeed. That's why we specialize in defining and deploying top-of-the-line technology solutions to support your business. Our team will work with you to ensure your ecommerce operations are optimized for success.

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Our engineering teams are experts in their field, combining world-class technical knowledge with practical experience to create, integrate, and automate scalable, repeatable, and performant technology solutions. We're committed to delivering high-quality results that meet your unique needs.

Artificial Intelligence

Data Science

We believe that data can be a powerful tool for inspiring brands. That's why we specialize in helping our clients use data to its fullest potential. Our team will work with you to uncover insights and opportunities that will help you achieve your goals.

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Automation & Martech

We understand the importance of data-driven and personalized experiences that can be scaled efficiently. That's why we specialize in helping our clients create and operationalize intelligent solutions that deliver results. Our team will work with you to develop customized strategies that meet your unique needs.

Our Solutions

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Brand Guardian

An AI-driven platform that gives marketing, creative and production teams total content quality assurance at scale. With Brand Guardian on your team, your content and assets will be liquid, consistent, compliant and inclusive.

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Oto transforms instore selling. It centralizes online and offline data and builds an instant picture of the customer, in real time, including all past online interaction and behavioral data.

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ShelfMaster helps brands push the limits of the digital shelf. With ShelfMaster brands can balance their ecosystem, insights and content, driven by people, processes and technology.

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Streaem is a self-service retail media solution that enables retailers to monetize their retail media networks, while allowing brands to continuously run and optimize campaigns.

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Use AI creative testing to optimise your marketing campaigns.

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A consultative methodology enabling brands to create a practical and comprehensive approach to data ethics.

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Meet Ignite Automotive – a new digital commerce solution specifically designed for the automotive industry.

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Both analysts and industry have acknowledged and rewarded our uniquely overlapping capabilities, further strengthened by our business solutions and best-in-class industry partnerships.

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Enterprise Solutions Work

United Rentals
Has Awards

Digital Toolbelt

Transforming how the construction industry works
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Virgin Voyages

Jen AI

Set sail with star-power: "Jen AI" transforms Virgin Voyages invites with a JLo twist
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Integrating the Adobe Experience Cloud

A seamless and personalised experience for Ford customers across Europe
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Sainsbury’s Transformation

Delivering the world’s largest grocery eCommerce replatform
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SNCF - Europe's largest Railway Company

Improving transparency in customer communication
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Enterprise Solutions Insights

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The Future Audience

Webinar: The Future Audience is Here
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The crucial role of Data Governance in transforming the CPG industry

Unpacking the 3 key roles critical to the effectiveness of Data Governance and why it has emerged as a strategic imperative for CPGs today
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Tomorrow's Commerce 2024

20 future trends to pique the interest and shape the plans of business leaders today
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VML Luxury Top Ten

Luxury in Flux? The trends outlook for 2024

Read our Top 10 Luxury Sector Trends for 2024
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Enterprise Solutions News

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VML Enterprise Solutions Poland signs another cooperation agreement with the university

VML Enterprise Solutions partners with Silesian University of Technology to enhance R&D, update curricula, and facilitate student internships.
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Wendy's MACH Award win

Wendy's makes an impact, winning at 2024 MACH THREE

Winner Best Travel, Tourism & Hospitality Project
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Salesforce Award Spain 2024

The Cocktail, a VML company, win Salesforce "Partner of the Year" Award

Salesforce recognize The Cocktail, VML's Salesforce Centre of Excellence in Spain, for industry leadership skills in loyalty and Data Cloud
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VML Partners with CommerceIQ for Unified AI-Intelligence Platform

Partnership blends in-depth data and analytics with VML’s planning, creative and execution suite to set a new standard in digital shelf excellence
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Our Leadership