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Insight

Tomorrow's Commerce 2024

20 future trends to pique the interest and shape the plans of business leaders today
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Biggest Changes Coming to Search in 2024

2024 will bring a seismic shift in search. Here are VML's top predictions to help you embrace change and win.
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Insight

Simplicity: The Core of Adland's Evolution in 2024

VML's CEO Jon Cook explores how a streamlined approach is revolutionizing the industry and driving creative and business success
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Peach Fuzz Pantone Color of the Year 2024
Insight

The Future 100: 2024

Revealing the 100 trends that will change the world.
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Five trends to sharpen your brand’s social media strategy in 2024

The only guarantee in social media is that everything will change.
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Gen Z Paradoxes

Shining a light on blindspots and biases to unlock new insights and growth opportunities
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Insight

Blueprint for Belonging

1,200 professionals from advertising and adjacent industries answered why they would want to stay at a company or leave to join a new employer or industry.
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Holiday Wrap 2023

Global wrap-up of the world’s biggest shopping events
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Insight

The New Era of Connected Media

As marketers chase their target audiences across a labyrinth of channels, a new approach to media emerges
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Inspire B2B 2023

The Top 100 Most Inspiring B2B Brands in the World
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Cannes Decoded: Six trends from Cannes Lions 2023

Generative AI and DE&I lead the conversation at Cannes, as humour makes a welcome return.
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Insight

The Future Shopper Report 2023

An unparalleled view into the world of online commerce and shopping behavior to help you win online
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Insight

The Age of Re-enchantment

A new trend report exploring how brands can deliver on consumers’ yearning for re-enchantment.
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Insight

The secret of successful ABM

Inspired B2B: It’s more about people than process
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Insight

Adobe Summit 2023

Key takeaways from this year's big show in Vegas
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Insight

The B2B Future Shopper Report 2023-24

Welcome to the latest edition of The B2B Future Shopper Report
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