Our new report, 'Unlocking the Power of Digital Transformation in Automotive,' compiles real-world insights from VML experts and a comprehensive survey of automotive business leaders across 8 international markets, highlighting key challenges and effective strategies for better digital transformation outcomes.
Unlocking the Power of Digital Transformation in Automotive through Cloud Tech, AI and more
...and how to avoid the cost of failure (with an average $21.7M program cost!)
In automotive, impactful digital transformation remains a profound shift, intensified by a ubiquitous digital landscape and the intricate process of architecting compelling customer pathways.
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This report couldn’t be more timely — it shines a light on how legacy systems continue to slow transformation ambitions, with 75% of automotive leaders citing them as a major hindrance. The clear message to me is that cloud technology isn’t just an upgrade; it’s the foundation for agility, scalability, and the only viable path forward for many automotive businesses.
David Blaseby
Executive Director, Growth EMEA
Too many digital transformations fail - but tech advances incl. cloud tech and AI are driving better outcomes:
Organizations are reliant on third parties to drive their transformations, but many should get their house in order first:
Welcome further discussion?
David Blaseby
Executive Director EMEA
Tom Corey
Global Vertical Lead, Technology & Innovation
Harley Stevens
Lead, Adobe Alliance EMEA
Case Studies
Integrating the Adobe Experience Cloud with AEM for Ford
A seamless and personalized experience for Ford customers across Europe with AEM as the foundation stone.
Using AEM to Improve the Customer Experience for one of South Africa's Largest Banks
A strategic digital transformation decision to switch to the cloud and create a brand new site built on Adobe Experience Manager.
VML and Adobe Partner Page
Adobe
VML has unrivalled strength in providing Adobe Experience Cloud Expertise.