WHO IS HUDSON ROUGE?
Hudson Rouge is an integrated luxury boutique marketing and communications agency within WPP that works solely on luxury brands and is the exclusive agency of record for the Lincoln Motor Company business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production, and analytics to provide exquisitely crafted creativity. We are a small group of people, spread across several offices — New York, Detroit, Shanghai, Toronto, Mexico City — and we care for each other as much as we care for our clients. We are an agency that prides itself on creating irrational desire for luxury brands, and we look for uniquely talented people who are excited about doing their best work and want to grow with us.

THE OPPORTUNITY
Associate Strategy Director 
 
Could this be you? 
Do you:

• Get intrigued observing human behavior? 
• Get puzzled when people confuse data points with insights? 
• Enjoy exploring interesting solutions to new—and timeless—problems? 
• Love learning, and read everything and anything in your quest to explore understand?   

If the answer is “yes,” then you might be our next Associate Strategy Director. Read on.

We’re looking for someone who:

• Inspires great work and strategically brings it to life
• Brings positive energy to everything they do - collaborating with other groups to identify and bring to life holistic, people-focused strategies across the entire audience journey
• Writes and delivers inspiring written and visual creative briefs
• Creates confidence with each and every client interaction
• Influences and challenge co-workers, partners and clients to help build better work 
• Is adaptable, able to set a long-term vision, and pivot when needed
• Confidently and thoughtfully facilitates workshops and meetings to get the best from people
• Loves the energy and excitement of new business
• Has strong cultural understanding of what it takes to build strong brands 

Qualifications and experience

• 6+ years’ experience in a field related to strategy, insights, or planning (not necessarily brand planning) 
• Digital & social experience
• Experience and interest in working and innovating with generative AI
• Ideally, experience working with auto brands
• Ideally, experience working with luxury brands

The Associate Strategy Director works closely with all teams at Hudson Rouge, across Canada and the US. They will use their insightful and strategic problem-solving approach for both agency-wide integrated campaigns and specific initiatives. They will identify opportunities; help define our strategy and tactics; set goals; help assess effectiveness; and recommend how to optimize, targeting, messaging, content creation and distribution. Ideally, this strategist is someone who can work across multiple kinds of strategy, including brand, CX, data & analytics, influencer strategy, platforms and digital marketing, content creation, and social.