SMART CITIES, SMART LIFE

The concept of smart city transforms into a smart life, focused on the changes people have experienced living in isolation and the adaptation of their everyday lifestyles. This includes revaluation of space and naturalness, economy of surroundings, and the useful mobility necessary to connect with a healthier life.

02 Section Info English
Nowadays the most inspiring brands of the region create and capture value from experience.

Ernest Riba

Chief Strategy Officer LatAm, Wunderman Thompson

Download the Smart Cities report

Please provide your contact information to continue.

Before submitting your information, please read our Privacy Policy as it contains detailed information on the processing of your personal data and how we use it.

Related Content

VML Canada Unfair Glass
In The Press

This 'Unfair Glass' Gives a Powerful Water Crisis Message to World Leaders

VML Canada and One Drop Foundation brings attention to the global water crisis and advocates for safe drinking water for everyone
Read More
WPP Beach 16 9
Insight

Trends Report: Key Takeaways for Pharma from Cannes 2025

Cannes Lions 2025 moved beyond traditional functional messaging to embrace bold creativity and human (patient focused) approaches.
Read Article