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The Future 100: 2025
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AI in the workplace today
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CES 2025 Trends
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Tomorrow's Commerce 2025
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Insights
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The APAC metaverse
How is the metaverse developing in APAC?
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Cannabis in 2021
Perceptions around cannabis continue to evolve as it hits mainstream markets in new ways.
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L-beauty
Latinx beauty brands are building momentum and defining their distinct beauty offering in mainstream retailers.
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3D audio
Immersive listening ushers in the next generation of audio experiences.
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AI sommeliers
AI connoisseurs are shaking up the prestigious wine industry.
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Gaming Commerce; it's more than just a game!
Why it's time for gaming to be taken seriously as a commercial sales channel
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Hypnotherapy
Healing is awakening in the form of hypnosis.
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Cell-cultured coffee
After meat and seafood—coffee could be the next thing grown in a lab.
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Finite social networks
The concept of “less is more” is being channeled in social networks.
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ADAPT
Inspiring sustainable growth
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COP26 roundup: brand stories
Net zero becomes the norm in the next era of sustainability.
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Climate literacy
As COP26 shines a light on the scale of the climate crisis, businesses are discovering a potent weapon for change: their employees.
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Indigenous palates
A spike in Indigenous restaurants and cookbooks presents an onslaught of authentic menus sustainably crafted with Earth, animals and culture in mind.
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Microforests
Cities are planting condensed mini forests, offering inhabitants a new form of public space.
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Ryan Mullins, founder and CEO, Aglet
"The biggest opportunity for physical goods is virtual goods."
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Transformation through Brand Purpose
How Brand Purpose Is Bringing About a Golden Age for Service Design
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Other Insights
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Trends Report: Key Takeaways for Pharma from Cannes 2025
Cannes Lions 2025 moved beyond traditional functional messaging to embrace bold creativity and human (patient focused) approaches.
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Cannes Lions 2025: Key Trends
Boundless creative possibilities were unleashed at Cannes Lions, with human touch taking center stage
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Cannes Lions 2025: Unbounded creativity
The Mad Men era is over as new powers emerge
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Cannes Lions 2025: Ones to Watch
VML's top picks to help you navigate the key marketing and advertising talk tracks
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