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The Future 100: 2025
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AI in the workplace today
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CES 2025 Trends
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Tomorrow's Commerce 2025
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Insights
Insight
CogX 2021
At this year's CogX conference, the tech industry sets its sights on getting the next ten years right.
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Insight
The great reskill
A new era of employment points to a future of reinvention for the workforce.
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Insight
Advertising togetherness
Reunion and reconnection are the themes for the upcoming months, and brands are toasting to optimism and human interaction.
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Insight
The resale revolution
Mass market brands are embracing the second-hand market. We've rounded up five recent big brands going circular.
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Insight
Social media in the Middle East
A deep dive into how social media use is evolving in the Middle East.
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Insight
Live commerce accelerates
Lights, camera, action! Which brands are leading the next generation of livestreamed shopping?
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Insight
Blue Zone living
A new formula for wellbeing takes a page from Blue Zones, where residents are living longer and feeling anything but blue.
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Insight
Psychedelic health
Are magic mushrooms the next big thing in health and wellness? We round up the top five developments in psychedelic health.
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Insight
The TikTok business empire
User engagement is diversifying and brand opportunities are growing. What does this mean for the social platform's future?
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Insight
Branding together
"Coopetition" is the new benchmark that brands are setting in a bid to save the world.
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Insight
Functional fragrance
Scent is being elevated as a channel for health and wellbeing.
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Insight
Generation Regen
Coming of age in a climate emergency has made generation Z unapologetically outspoken and impatient for change.
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Insight
Home havens
A roundup of the top five recent developments in at-home empires.
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Insight
Solving For A Cookieless World
WPP and Wunderman Thompson at Salesforce Connections 2021
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Insight
Scientific stays
The concierge will take you to your room now—or the sea, or the moon.
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Aisha Chottani, founder, Moment
"Moment is a gateway into meditation."
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Other Insights
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Trends Report: Key Takeaways for Pharma from Cannes 2025
Cannes Lions 2025 moved beyond traditional functional messaging to embrace bold creativity and human (patient focused) approaches.
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Insight
Cannes Lions 2025: Key Trends
Boundless creative possibilities were unleashed at Cannes Lions, with human touch taking center stage
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Insight
Cannes Lions 2025: Unbounded creativity
The Mad Men era is over as new powers emerge
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Insight
Cannes Lions 2025: Ones to Watch
VML's top picks to help you navigate the key marketing and advertising talk tracks
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