Menopause goes mainstream
Women speak candidly about hot flashes, sleep deprivation, and reduced libido—untabooing the inevitable menopause life stage.
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Robo retail
The automated store of the future is heading closer to our doorsteps.
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Energy positive hotels, the Museum of Candy and more
AR journalism, wellness cruises, bucket list tattoos.
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Redefining air travel
Google Flights is using big data and machine learning to improve the travel experience.
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Marie Stafford, European director, The Innovation Group
"Women of the Elastic Generation are ripping up the rule book when it comes to life past 50."
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Fast food innovation
From Bitcoin Buckets to delivery drones, fast food moves into fast innovation.
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Modest fashion, virtual influencers and more
Burnt flour, lab-grown skin, smart glasses.
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New trend report: High times
From joints to a lifestyle movement: the rise of the cannabis economy
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Bitcoin for kids, AI recruiting and more
Automated slippers, Amazon moves into healthcare, CBD oil.
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Rebooting men's wellness
Hair loss preventatives and prescription penis pills have never looked cooler, thanks to startups giving men's wellness a makeover
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Molly Maloof, Silicon Valley doctor and health tech innovator
Food is being prescribed as medicine.
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Sufi VR, LGBTQ travel and more
Banana bitcoin, Tesla's drive-in, comic book VR.
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Trends Report: Key Takeaways for Pharma from Cannes 2025
Cannes Lions 2025 moved beyond traditional functional messaging to embrace bold creativity and human (patient focused) approaches.
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Cannes Lions 2025: Key Trends
Boundless creative possibilities were unleashed at Cannes Lions, with human touch taking center stage
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Cannes Lions 2025: Unbounded creativity
The Mad Men era is over as new powers emerge
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Cannes Lions 2025: Ones to Watch
VML's top picks to help you navigate the key marketing and advertising talk tracks
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