ADCOLOR Recognizes Kaleeta McDade and Kendall Herbert

About Kaleeta

At VML, Kaleeta helps companies drive intimacy at scale while harnessing the power of innovation, design, data, and technology. Her twenty years of experience span numerous industries and geographies, holding notable leadership and creative roles with Google Brand Studio, Apple, Sapient Shanghai, Deloitte Digital, and Ogilvy. Kaleeta has a proven ability to drive impact for brands, helping them shape a creative vision that deepens customer relationships across every stage of the engagement lifecycle. Her influence and leadership shape how customers around the world experience some of the largest brands in retail, sports, beauty, and health. Her work has been revered by major clients such as Costco, Nike, Apple, Google, WNBA, LA Rams, Verizon, AT&T, Wells Fargo, NY Life, and The Coca-Cola Company. Kaleeta is bridging creative storytelling into storyliving across VML’s client portfolio.

About Kendall

Kendall Herbert is a strategic marketer and creative problem solver driven by a commitment to cultural authenticity and inclusive storytelling. With experience leading integrated brand campaigns and cross-functional teams, she specializes in turning insights into impact across digital, experiential, and CRM channels.

Kendall has developed DEI programming, launched internal culture initiatives, and led teams through campaigns that champion representation.

Her work is grounded in collaboration, community, and a passion for driving meaningful connections between brands and people.