Portfolio Night in Prague

Portfolio Night creates a platform for emerging advertising copywriters, art directors and designers to meet renowned creative directors who give them feedback on their work over the course of one evening. The event, under the patronage of the global organization The One Club for Creativity, took place in Prague for the first time in 2023, where it was organized by VML.

The event had a limited capacity for thirty promising talents. On 13 June, a total of ten creative directors from renowned agencies including Miloš Kočí from the organizing agency VML, Tereza Svěráková (OAK Prague), Dora Pružincová (DDB Prague), Dejan Štajnberger (VCCP Prague), Lester Tullett (Kaspen JvM), Michaela Pechanová (Ogilvy) and Martin Mareš (Mark BBDO), took a closer look at their work.

The event took the form of a speed-dating session where aspiring creatives had the opportunity to present their portfolio and receive feedback from three different creative directors. According to Miloš Kočí, listening to some well-intentioned advice (and sometimes even criticism) can be extremely valuable for creatives at the beginning of their careers. Based on the portfolios presented, the creative directors selected the winner Šimon Zlejší who participated in the virtual international round of the competition.

I am personally very happy that we managed to get this format to Prague. I felt that something similar was missing in our region. Prague is now the only city of all Central European countries where Portfolio Night takes place. It is a unique chance for students and aspiring creatives to show their ideas to the best creatives in the field, who sit on the juries of the Cannes Lions and other prestigious world festivals.