As Executive Director, Chad Issaq leads the team and guides clients in redefining modern experience strategy.

He believes events and experiences are critical tools for transforming consumers into brand ambassadors, a philosophy he's honed over a career building audience-centric event IP and iconic conferences and festivals.

Chad has been a key stakeholder in producing over 50 nationally recognized festivals, including the launch of renowned events like Bonnaroo, Outside Lands, and Clusterfest Comedy. Issaq also collaborates with media and entertainment giants like NBCU, WarnerMedia, and Disney to develop new experience-centric IP and leverage fan bases to drive revenue and create enterprise value.

He consistently challenges his team to create brand work that inspires fandom among target audiences.