As Head of Strategy at VML Wellington, Jemma Titheridge brings significant client-side experience, particularly within the public sector and social marketing. Having held leadership roles at Health New Zealand | Te Whatu Ora and Te Hiringa Hauora, she is adept at translating complex societal realities into actionable strategies that drive genuine social change. Jemma is passionate about understanding people's realities to build simple, strong strategies that deliver tangible impact for clients and Aotearoa.