Jeroen is the COO at VML Netherlands, where he provides strategic leadership for the agency's client-facing practices. He oversees a broad range of disciplines, including brand experience, digital marketing, eCommerce, customer experience, engineering, and project management, as well as operational excellence.

Jeroen is responsible for guiding a large team of specialists in delivering integrated solutions across all digital channels and customer touchpoints.

His leadership ensures that VML Netherlands provides comprehensive support for clients' growth and transformation initiatives, leveraging the resources of the wider VML and WPP network across key European and Asian hubs.