The Government of Chile, in partnership with VML and Punk Robot, the Academy Award-winning studio behind "Bear Story," proudly presents "Don't Stop Motion" – a powerful and moving animated short film that puts creative power directly in the hands of patients with rheumatoid arthritis. The film utilizes stop-motion animation and clay therapy to tell a story of resilience, creativity and the importance of never giving up – it's a "cinematic process turned into therapy."

The creation of "Don't Stop Motion" aimed to produce an artistic work and transform the process into a therapeutic tool. By helping mold the characters, patients improved their joint mobility and strengthened their self-esteem and self-worth by seeing their work reflected on the big screen.

PRESS GLOBAL
Through initiatives like Don't Stop Motion, we champion creativity, connection and developing campaigns that drive change. Our goal is to raise awareness about a disease that, with early diagnosis, has a favorable prognosis for the 100,000 people it affects in Chile.

Montserrat Bauza

Marketing Director, Government of Chile

Rheumatoid arthritis affects over 20 million people globally, limiting mobility and impacting emotional well-being. While there’s no cure, many patients struggle to find holistic ways to manage their condition. The challenge was creating a campaign that raises awareness about the disease and empowers patients to reclaim their creativity, resilience and hope through an innovative therapeutic approach.

"Don’t Stop Motion" transforms stop-motion animation into therapy. By engaging rheumatoid arthritis patients in crafting clay characters and participating in the filmmaking process, the project merges art, therapy and storytelling into a powerful animated short film that inspires perseverance while highlighting the benefits of creative and holistic treatments.

The resilience of rheumatoid arthritis patients inspired "Don’t Stop Motion," and their ability to overcome physical and emotional challenges through creativity and determination became the heart of the story. By turning clay therapy into a cinematic experience, the project celebrates human strength and reminds us of the importance of never giving up when life gets tough.
Dont Stop Motion Video

The film premiered with rheumatoid arthritis patients, patient groups and healthcare professionals alongside specialized health media channels and primary healthcare centers to raise awareness about the Government of Chile's programs that provide free medication and specialized therapies to improve patient outcomes.

In addition to the patient and healthcare professional engagement campaign, "Don’t Stop Motion" is now available to the public. It’s a unique call to action, a celebration of perseverance, and a reminder that we must never stop moving despite adversity.

To see the film, click here.

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