Break the autopilot behavior of people who used Zoom and were blind to the better collaboration functionalities of MS Teams.


Break the B2B regular tone by using humour and a human-centric messaging approach to show Microsoft Teams functionalities.


We created a series of short, animated videos that exaggerate how complicated work could be without Microsoft Teams making life simple and intuitive.


Microsoft’s Teams video garnered 3.5M+ impressions, 1.5M+ video views on LinkedIn, and a 29% increase YoY in usage conversions.

Its only Easy On teams

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