VML Health and our Creative Data Group collaborated on an innovative Smallpox Simulator for Meridian, maker of smallpox medication, to help governments plan for future infectious disease outbreaks. A key learning from COVID-19 is that preparedness is critical to containment, and our tool maps out how potential outbreaks might occur throughout the world. “Conveying the threat through data visualization that shows your country going from blue to red as everyone becomes infected is inherently powerful,” said Jason Carmel, Global Lead, Creative Data, VML.

Meridian Smllpox Simulator v01
Conveying the threat through data visualization that shows your country going from blue to red as everyone becomes infected is inherently powerful.

Jason Carmel

Global Lead, Creative Data, VML