UEFA’s Euro 2024 identity represents the real-life diversity of the true football heroes: the fans. UEFA EURO 2024 was about welcoming everyone home, because Football is a place we all belong to and UEFA EURO is a moment we are all invited to celebrate, together.
UEFA Euro 2024 Identity System
A Brand That Feels Like Home
Client
- UEFA
From now, the tournament has a brand identity which reflects the ambition we have together with the host association and host cities: a EURO which is truly for everyone!
Aleksander Čeferin
UEFA President
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