At VML, being Human First is our guiding creative philosophy. We believe the most powerful ideas — the ones that truly move people and businesses forward — are born from a deep and empathetic understanding of human needs, desires, and motivations. Our Human First approach means putting people at the center of everything we do to create award-winning work that inspires, connects, and has a real impact on people’s lives while delivering tangible business results for the brands we serve.

See a selection of our work below or use the drop down menus to filter by expertise and location.

Ford

Conquer the Weekend

Taking Kiwis on an action-packed weekend ride with Ford Everest
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Conquer The Weekend 1
Ford

Ranger Ranger

The latest 2024 campaign for New Zealand’s number one selling vehicle – the Ranger
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VML Ford Ranger Ranger 1
Campari

Campari Bottle Launch Event

Bringing classic Italian apertivo culture to New Zealand for a night
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Campari Launch Event Hero
Yeastie Boys
Has Awards

Blokequet

A Drinkable Bunch of Flowers to Help Guys Talk About Their Feelings
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Blokequet Hero Visual 16x9