The exclusive fireside chat returns to Soho House on January 12
An afternoon of insights and connection for ecommerce leaders.
Conversations in Commerce brings together a community of innovators to explore customer experience, platform advancements, and strategies for driving growth.
For it's second edition at NRF, panelists will explore how to win with creative commerce: the tools, systems and technology that power customer centric experiences.
Don’t miss your chance to gain valuable insights and build meaningful connections.
📅 Date: Sunday, January 12, 2025
⏰ Time: 3:00 PM - 8:00 PM
🎤 Panel Discussion: 4:30 - 5:30 PM
📍 Location: Soho House, Meatpacking District, New York
Brought to in partnership with Shopify and Braze.
What to Expect
Fireside Chat: Engage in thought-provoking discussions on the latest trends shaping ecommerce and retail. Hear directly from visionaries as they share how they’ve overcome obstacles in their own businesses.
Networking Opportunities: Connect with leaders from notable brands and partners in an intimate, relaxed setting. Enjoy drinks, light refreshments, and a vibrant atmosphere.
Interactive Audience Q&A: Bring your questions and join the conversation during our live Q&A session.
Meet the Speakers
Serge Moreau VP Technology Tommy John
Serge Moreau is the Vice President of Technology at Tommy John, a leader in innovative men’s and women’s apparel.
Serge’s career at Tommy John spans multiple roles, including Director of Engineering and Engineering Manager. His focus on code craftsmanship and problem-solving has been integral to enhancing Tommy John’s manufacturing processes and delivering cutting-edge web solutions.
Before his tenure at Tommy John, Serge’s freelance work and leadership roles in various organizations helped him develop a broad skill set in web design, project management, and technology implementation. His dedication to innovation and excellence has made him a pivotal figure in Tommy John’s digital transformation journey.
As a Staff Solutions Engineer at Shopify for the Enterprise segment, Gleb is dedicated to helping large, complex organizations simplify their eCommerce operations using Shopify's best-in-class platform. He focuses on optimizing the sales cycle experience for both customers and the sales team, drawing from his extensive experience at leading technology companies like SAP and Salesforce. By applying his expertise to day-to-day processes, Gleb plays a key role in driving value creation and shaping sector-leading sales strategies and demo storytelling.
A standout strength of Gleb's is his ability to connect diverse teams and create a unified, shared vision. In previous roles, he has successfully collaborated with product, marketing, and sales teams to launch new products, develop compelling messaging, and drive market penetration strategies. Gleb's passion lies in crafting innovative demo assets that tell an engaging story and energize stakeholders.
Ido Baroz Senior Director Global Strategic Alliances Braze
Ido leads the go-to-market strategy for Braze’s Global Technology & Venture Capital partner programs. With a decade of international experience, he has successfully built and scaled GTM strategies for innovative SaaS solutions and consumer products. Ido is a seasoned partner leader in MarTech, AdTech, Cloud Computing, and AI, bringing a wealth of expertise in these domains. His background as a marketer, highlighted by his success in driving widespread engagement for millions of travelers during his tenure at KAYAK, offers a unique perspective for both marketers and tech leaders.
Beth Ann Kaminkow Global Chief Commerce Officer
Beth Ann is the Global Chief Commerce Officer and CEO of VML’s NY office, leading the agency's Commerce practice globally. She has worked with top clients like The Coca-Cola Company, SC Johnson, and Ford, driving business and cultural transformation. Beth Ann believes Commerce holds untapped creative potential and has pioneered industry-defining experiences combining data, technology, and creativity. With 25+ years of experience, she has held leadership roles at Geometry, Kantar Consulting, and TracyLocke. Recognized as an AdAge Women to Watch, she co-created and served as President of the Cannes Lions Creative Commerce category.
Connect and learn from leading brands
The series shines a light on visionary brands and their leaders. In past Conversations in Commerce events, we learned from other industry leaders, such as:
David Cost, VP Digital & Ecommerce at Rainbow Shops
Ben Crudo, CEO of Diff, a VML Company
Alexandria Collis, Senior Director of Operations at Princess Polly
Ashley Kick, Ecommerce Director for DOEN
Vicki Bodwell, Senior Account Executive at Shopify
