VML experts will be on-site throughout Forge to answer your questions, share insights, and explore how our solutions can help your brand power customer engagement.
Braze Forge 2025
Join VML in Vegas, September 29 - October 1!

VML is headed to Braze Forge 2025 as a proud Ignite Sponsor.
Forge is where the world’s most innovative marketers come together to rediscover creativity, reimagine customer engagement, and explore the role of AI in shaping what’s next.
Meet with VML at Braze Forge
VML Sessions at Forge
Mainstage Moment: AI Innovation Panel
Tuesday, Sept 30 | 9:30–11:30 a.m. keynote window (10-min discussion)
Speakers:
- Stephanie Antonelli, Global Chief Business Transformation Officer, VML Enterprise Solutions
- Astha Malik, Chief Business & Marketing Officer, Braze (Moderator)
- Ricardo Ortegon, Head of MarTech, Data & AI, Audible
- Ekta Chopra, Chief Digital Officer, e.l.f. Beauty
A powerful panel of leaders on how AI is reshaping marketing innovation—from intelligent personalization to operational transformation.

Churn to Earn: Winning Loyalty in the Age of Choice
Wednesday, Oct 1 | 11:30 a.m. – 1:00 p.m.
Speakers:
- Stephanie Antonelli, Global Chief Business Transformation Officer, VML Enterprise Solutions
- Marc Lobree, Senior WW Specialist, AWS
- Raphael Daste, Global Head of Media, Stripe
- Varsha Balig, Senior Manager of Customer Success, Braze
- David Sealey, Director of Growth and Partnerships, VMP MAP
The subscription economy promised predictable revenue and lasting customer relationships. But as consumers face economic uncertainty and are overwhelmed with choices, are subscriptions losing their appeal? This panel brings together experts from VML, Stripe, and AWS to dissect the current state of subscriptions. We'll explore the data behind the trends (as featured in VML’s report, Is the Subscription Economy Dead?), uncover the challenges facing subscription businesses, and identify the innovative strategies needed to thrive in a rapidly evolving landscape.
From personalization and value-added services to flexible pricing models and enhanced customer experiences, discover how to reinvent your subscription model with AI for long-term success. Join us as we navigate the future of recurring revenue and unlock the secrets to building lasting customer loyalty

Breakout Session: Unleashing full potential of agentic AI across your whole marketing ecosystem: Lesson from Google & VML
Wednesday, Oct 1 | 2:00 – 2:45 p.m.
Speakers:
- Celine Kristensen, Client Partner, Global Head of Growth, VML MAP
- Jim Fairweather, Head of AI GTM, Strategic AI & ISVs in North America, Google
Discover how agentic AI can transform your entire marketing ecosystem, far beyond content creation. Learn VML’s proven framework for scaling intelligent personalization, integrating data, and driving operational efficiency, with real-world insights from Google’s SMB Ads team. Walk away with practical steps to implement agentic AI and elevate customer experiences at scale.
VML Recognized at the 2025 Torchie Awards

We’re proud to share that VML has been recognized as a finalist in three categories for the upcoming 2025 Torchie Awards:
🏆 Campaign of the Year – Wendy's: Fresh Picks
🏆 Partner Campaign of the Year – VML for Pizza Hut
🏆 Service Partner of the Year – VML
Every year, Braze honors the marketers, brands, and partners redefining what’s possible in customer engagement. Out of more than 270 submissions across 11 categories, VML’s work stood out for creativity, impact, and innovation.
The winners will be announced live at Braze Forge 2025. We’re excited to celebrate alongside the Braze community and all of the incredible finalists.
Featured Report: Connecting the Commerce Cosmos

Braze + VML: The 10 Best Practices for Ace Brands
Customer-centricity separates leaders from laggards in today’s retail landscape. This new report, created in partnership with Braze, reveals the 10 critical behaviors of Ace brands that consistently drive loyalty and growth.
Inside, you’ll learn how to:
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Evolve with shifting customer needs
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Engage across omnichannel touchpoints
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Personalize through data-powered experiences
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Transform with AI and empowered teams
Note: When you download this report, your personal data will be shared with Braze. Learn more at Braze.com.
Meet with VML at Braze Forge
VML experts will be on-site throughout Forge to answer your questions, share insights, and explore how our solutions can help your brand power customer engagement.

Stephanie Antonelli
Global Chief Business Transformation Officer
VML, North America

Leah Sand
Chief Engagement Officer
VML, North America

David Sealey
Director of Growth & Partnerships
VML MAP, EMEA

Grazi Sbardelotto
Partner & VP
Pmweb, LATAM

Celine Kristensen
Client Partner, Global Head of Growth
VML MAP, EMEA

Justin Kramp
Managing Director - MarTech
VML, North America

Cynthia Lopes
Senior Sales Executive
Pmweb, LATAM

Filip von Reiche
SVP, MarTech Enablement
VML, North America
Our Industry Reports and Guides

The Future Shopper 2024 has landed

Is the subscription economy dead? Or just in need of AI-powered reinvention?
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