Is the subscription economy dead? Or just in need of AI-powered reinvention?

A report into the state of subscriptions now, and what comes next.

The subscription model has revolutionized how we consume everything from streaming services to software. But as consumers become more price-sensitive and demand greater flexibility, the "all-you-can-eat" approach is showing its age. Are you ready for what's next?

This new report, in collaboration with Stripe, reveals the critical shifts shaping the future of subscriptions.

* When you download this report, we will share your personal data with Stripe. You can find out how they handle your personal data on their website at Stripe.com.

Churn & Price Sensitivity

Churn has doubled since 2020, impacting 48% of businesses. Rising price sensitivity means you must show value to retain subscribers.

The Future is Flexible

With 73% planning usage-based pricing, the future is granular and personalized to individual needs.

AI-Powered Management

42% are "zombie users" – AI agents will soon manage subscriptions, seeking better value for consumers.

This report will equip you with the knowledge to:

Combat churn and improve customer retention.
Optimize your pricing model for maximum value and flexibility.
Leverage AI to personalize the subscription experience.
Explore emerging channels like social commerce and gaming.
Prepare for the future of micropayments and stablecoins.

Don't get left behind.

Download the report today and reinvent your subscription model for the AI-powered future.

* When you download for report, we will share your personal data with Stripe. You can find out how they handle your personal data on their website at Stripe.com.

Keep reading

Hard to Attract, Easy to Lose

Why friction-free experiences are non-negotiable in converting your hard-earned website visitors and maximizing your revenue

Two Gerety trophies with a green overlay on top of it

VML Dominates the 2026 Gerety Awards with Regional Agency of the Year Wins Across North America, LATAM, and Europe

"The KitKat Heist" campaign leads the way as VML secures 2 Grand Prix, 10 Gold, 12 Silver, and 6 Bronze