Where you shine:

Senior Strategist, Commerce, provides analytics-based strategic insights and direction to aid in the development of creative strategy and measurement plans for clients. Works closely with Strategy Leads, Account Management, Creative, Research, and Media teams, provides an internal consultative perspective on retailer and cultural trends, shopper behavior, and commerce technology. Supports the agency new business opportunities as requested.

What your success will look like: 

• Work as a vital team member within the strategy team, including strategy development, creation of briefs and briefing teams, campaign performance monitoring and ongoing client communications.
• Use creative insights to inspire & shape communications from the earliest research stage through creative development, communications planning and campaign evaluation.
• Partner with account leadership to support the overall management of client business relationships.
• Inspire creative teams in the day-to-day creation and management of campaign communications.
• Possess an inherent interest in the home and personal care category and the way that brands communicate to find the intersection of brands, culture, and creativity.
• Collect, analyze, and interpret information from a variety of sources: market data, quantitative research data, cultural and social trends monitoring, qualitative interviews/conversations, observational research, and competitive analysis.
• Work with the creative and account management team to ensure all client deliverables are flawlessly executed and on strategy.
• Encourage proactivity, creativity and collaboration between the strategy and creative teams to ensure the sharing of work and innovative thinking.
• Use your experience and knowledge to inspire and motivate the team.

Who you are and what you bring:

• Minimum of 5+ years of experience performing and analytics initiatives
• Experience in CPG industry and highly proficient in working with data/ tools like Nielsen, IRI, Numerator/ being able to speak to metrics and learnings from these data sets with high confidence highly preferred
• Strong cultural and detective skills and experience analyzing business problems
• Advanced Keynote and PowerPoints skills
• Proficient knowledge of IRI/Simmons a benefit
• Critical thinking; draw conclusions, find creative solutions, structured problem-solving approach
• Ability to build relationships across team, departments, vendors and clients
• Collaborate and communicate complex, technical concepts to non-quantitative audience
• Ability to effectively manage timelines and deliverables of multiple projects simultaneously

What we offer: 

• Passionate, driven people | We champion a culture of people that do extraordinary work.
• Consciously cultivated culture | We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
• Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
• Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally.