Trafficker

VML

Department: Templates

Location: Guatemala City, Guatemala

Requisition ID: 10308

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. 

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.  Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. 

Summary: The Trafficker is responsible for the accurate trafficking, timely launch, and ongoing delivery of digital media campaigns through our ad server, primarily Campaign Manager 360 (CM360). This role ensures flawless campaign execution and tracking across multiple channels, acting as the operational backbone for media delivery. Experience with Google Ads, Meta Ads, and Programmatic platforms is a strong plus.

 

Responsibilities

  • Own trafficking and implementation of digital media campaigns in Campaign Manager 360 (CM360), ensuring accurate setup and timely execution.
  • Maintain and monitor active campaigns to ensure smooth delivery, including pacing, tag validation, and creative troubleshooting.
  • Work closely with media strategists and planners to translate media plans into executable trafficking sheets and tag instructions.
  • Quality-check creatives, tags, and click trackers before launch to ensure compliance and functionality.
  • Coordinate with external platform teams and internal trafficking resources for timely handoff and campaign activation.
  • Troubleshoot delivery issues across platforms and provide quick resolutions to minimize delivery interruptions.
  • Maintain naming conventions, click tracking parameters, and asset management within the ad server.
  • Assist with reporting accuracy, trafficking audits, and campaign wrap-ups.
  • Provide support and recommendations on best practices for media delivery and ad serving processes.

 

Qualifications

  • 2–3 years of Ad Operations or Digital Trafficking experience (agency preferred).
  • Hands-on experience with Campaign Manager 360 (CM360) is required.
  • Familiarity with media delivery via Google Ads, Meta Business Manager, and Programmatic platforms (e.g., DV360, The Trade Desk) is a plus.
  • Strong attention to detail with a focus on accuracy and compliance in trafficking and campaign setup.
  • Proficiency in Excel for trafficking documentation and bulk uploads.
  • Understanding of tracking methodologies, floodlight implementation, and QA processes.
  • Effective communicator with the ability to collaborate across internal and external teams.

 

En VML, estamos comprometidos a fomentar un entorno laboral totalmente inclusivo que sea gratificante y propicie el desarrollo profesional. Creemos en la creación de un entorno de trabajo dinámico que valore la diversidad y la inclusión, y nos esforzamos por reclutar una lista diversa de candidatos para ayudarnos a lograr ese objetivo. Estaremos encantados de proporcionar acomodos razonables a las personas con discapacidades que necesiten un acomodo para usar o acceder al sitio de carreras de VML o para participar plenamente en el proceso de solicitud. Si necesita un acomodo para completar su solicitud u otro aspecto de nuestro proceso de reclutamiento debido a una discapacidad, comuníquese con nuestro departamento de Recursos Humanos o envíe un correo electrónico a (contacto de RR. HH.) para solicitarla.

Al hacer clic en "Enviar solicitud", la información que ingrese a continuación se enviará a VML. Antes de continuar, le sugerimos que revise nuestra Política de Privacidad de Reclutamiento. Los residentes de California deben revisar nuestro Aviso de Privacidad de Reclutamiento de California. En estos documentos se explica cómo utilizamos sus datos personales cuando solicita un puesto con nosotros, así como la forma en que puede actualizar o eliminar la información que nos ha proporcionado.

 

 

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X. 

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.