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Social Media Manager

VML

Department: Connections

Location: Kuala Lumpur, Malaysia

Requisition ID: 11631

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. 

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.  Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. 

ROLE SUMMARY

The Social Manager will be responsible for a group of key brands for VMLY&R Malaysia, working with a team of managers and executives to lead strategy in campaign planning and always on for social.


RESPONSIBILITIES 

  • Lead in content strategic planning across social platforms on a monthly basis to provide direction for a few FMCG brand’s online presence.
  • Collaborate with the creative & account teams to create and deliver best-in-class social media and content-driven campaigns for our clients.
  • A thinker and doer on anything social content-related work, be it in consumer conversations and interactions to share with our clients, ensuring that content calendars are engaging, on brand and strategically aligned.
  • Liaise & manage clients to get approval of campaigns and content, understanding their changing needs and adapting our approach to social media management for them accordingly.
  • Work on monthly social reports to capture post performances, provide better solutions on communication angles, engagement rates, and the likes.
  • Deep-dive into social media analytics to understand why certain content performs better than the rest and providing actionable insights for our clients backed by social data.
  • Stay on top of industry changes to ensure our clients are always ahead of the curve on digital and social.
  • Spearhead the process of social advertising and content promotion across social media platforms, optimizing for the client’s objectives.
  • Be a champion of the VMLY&R’s culture – honest, open, responsive, team-oriented.

SKILLS AND EXPERTISE

  • At least 5 Years’ experience in leading social strategy and campaign.
  • Proficient in all mainstream Social Media Channels (ie. Facebook, Twitter, Instagram, Youtube, Pinterest, etc.) and user dynamics on these Channels based on audience segmentation.
  • Deep understanding of the evolving social media landscape and ongoing desire to stay on top of emerging and changing platforms.
  • Keen awareness of current events and trending topics, ability to quickly incorporate trends into social media strategy.
  • Able to speak and write fluently in English.
  • Additional experience in account management is a plus.
  • Creative flair and strong sense of what engages consumers in terms of copy, design and
    formats.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X. 

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.