Creative Commerce took to the global stage at the 70th Cannes Lions Festival of Creativity and we were right there in the action.

This was year two for the Creative Commerce Lions (re-positioned from the Creative E-Commerce Lions, an important evolutionary change which we are proud to say our agency helped drive). The Creative Commerce Lion celebrates outstanding creativity and commercial success in everything from merchandising to social commerce to payment solutions.

With entries up 25% YOY, we saw exciting evidence of the ongoing transformation of this space – an array of brilliant, breakthrough ideas, the best of which successfully balanced brand-building and sales-getting.

Debbie Ellison, Global Chief Digital Officer, provides insights fresh from the jury room diving into the four big themes, three ways commerce is being reinvented, the Grand Prix winner (and why it won) and advice for winning in 2024.

Please provide your contact information to continue.

Before submitting your information, please read our Privacy Policy as it contains detailed information on the processing of your personal data and how we use it.

Related Content

Getty Images 1238052951 2
In The Press

Global Oncology Win for VML Health

Led by VML Health, WPP has been appointed as a primary network for AstraZeneca’s global oncology advertising, supporting innovative cancer care
Read More
Forrester CX Strategy Landscape VML Graphic V2 1
In The Press

VML Listed Among 31 Most Notable CX Providers by Forrester

Indulge in the new report by Forrester, The Customer Experience Strategy Consulting Services Landscape, Q2 2024
Read More