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The Future 100: 2025
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AI in the workplace today
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CES 2025 Trends
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Tomorrow's Commerce 2025
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Insights
Insight
Creativity + data propel end to end commerce
We now have the data to understand precisely where and how people engage in commerce, says Beth Ann Kaminkow
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Insight
Brain health
Gen Z has found a new way to improve their mental and emotional health: intentional brain development.
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Insight
Digital nesting
Mass retailers are helping avatars design their virtual homes.
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Insight
Why your business should prioritise Accessibility
4 big reasons why Accessibility is important
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Insight
Getting returns right: how to make the process painless
And the 5 ingredients of the ideal returns experience
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Insight
Google Analytics 4: What is it and how should we prepare for it?
And how do you move from Universal Analytics to GA4?
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Insight
Next gen AI
AI is rebranding, leveraging its ability to improve safety, creativity, and equity for consumers and users.
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Insight
New wave careers
Young professionals are reevaluating careers of the future.
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Insight
AI's Impact on Search and Marketing
Chatbots like ChatGPT are here to stay. Learn more about AI and how marketers, SEOs, and Content Creators should and should not utilize them.
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Insight
The five-star office
In a sustained bid to draw employees back to the office, businesses are adopting ideas from the hospitality sector.
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Insight
The joyconomy
Joy and play are setting the tone for 2023.
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Insight
Why value today matters critically for both your business and consumers
We explore the challenges and solutions in the market today
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Insight
The Future 100: 2023 vocabulary
A glossary of terms that will define 2023.
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Mapping reality
Why is navigation tech a linchpin of Web3 futures?
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Decentralizing Healthcare
Healthcare DAOs are poised to disrupt the industry.
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Electric futures
A new infrastructure is emerging for the future of electric travel.
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Other Insights
Insight
Trends Report: Key Takeaways for Pharma from Cannes 2025
Cannes Lions 2025 moved beyond traditional functional messaging to embrace bold creativity and human (patient focused) approaches.
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Cannes Lions 2025: Key Trends
Boundless creative possibilities were unleashed at Cannes Lions, with human touch taking center stage
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Cannes Lions 2025: Unbounded creativity
The Mad Men era is over as new powers emerge
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Insight
Cannes Lions 2025: Ones to Watch
VML's top picks to help you navigate the key marketing and advertising talk tracks
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