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The Future 100: 2025
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AI in the workplace today
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CES 2025 Trends
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Tomorrow's Commerce 2025
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Insights
Insight
Dr. Emily Anhalt and Alexa Meyer, cofounders, Coa
"The mental fitness revolution will be as big as—or bigger than—the physical fitness revolution."
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Insight
Un-bingeing content
Is this the end of binge culture?
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Insight
Pandemic Social Media
How has COVID-19 impacted social media use?
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Insight
Audio brands
A list of the top five recent activations in sonic branding.
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Insight
Immuno-snacks
Consumers are snacking their way to a stronger immune system.
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Insight
Health-luxe travel
Private flying soars thanks to a new class of health-luxe travelers.
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Insight
Deglobalizing retail
A renewed focus on domestic production points to a localized future for retail.
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Insight
Stu Aaron and Martin Janousek, founders, Bespoken Spirits
"Our company is a cross between 23andMe, Nespresso and Impossible Foods."
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Insight
Office sanctuaries
The workplace of the future will be designed for homey comfort.
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Insight
Demystifying Gaming and Marketing in the Metaverse
Gaming Takes on a Pivotal Role in the Future of Marketing
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Insight
Augmented living
A list of the top five recent advancements in augmented lifestyles.
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Insight
Well-Series: Singapore
Taking the pulse of the nation’s health
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Insight
Social Media & COVID-19
A Global Study of Digital Crisis Interaction among Gen Z and Millennials
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Insight
Redefining the language of beauty
Brands are democratizing beauty, one word at a time.
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Insight
Short-form content
Is snackable short-form content the next big thing in entertainment?
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Insight
Donn Koh, cofounder, Stuck Labs
"Human beings still crave that tactility."
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Other Insights
Insight
Trends Report: Key Takeaways for Pharma from Cannes 2025
Cannes Lions 2025 moved beyond traditional functional messaging to embrace bold creativity and human (patient focused) approaches.
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Insight
Cannes Lions 2025: Key Trends
Boundless creative possibilities were unleashed at Cannes Lions, with human touch taking center stage
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Insight
Cannes Lions 2025: Unbounded creativity
The Mad Men era is over as new powers emerge
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Insight
Cannes Lions 2025: Ones to Watch
VML's top picks to help you navigate the key marketing and advertising talk tracks
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