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The Age of Re-enchantment
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Insights
Insight
Karmic salons
Haircuts are taking a positively spiritual turn, with practitioners weaving reiki and energy healing into the salon experience.
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Insight
Monthly roundup: August
Mushroom haircare, stress on shelves, fourth spaces and more.
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Insight
Fine fragrance reinvigorated
The luxury olfactory experience gets an update thanks to a young generation willing to splurge on smelling rich.
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Insight
Work resorts
The five-star office has further evolved, into a wellness sanctuary and purpose-driven community hub.
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Insight
Branded escapes
Food & drink brands craft immersive travel getaways.
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Dream tourism
Hotels are making dreams worth remembering with next-level sleep experiences.
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Insight
The rise of micro EVs
How big can tiny cars get? A slew of new launches is making mini cars ones to watch.
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Joyful architecture
The idea of architecture that uplifts and creates a sense of community is taking hold.
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Insight
Longlife careers
Undiminished by age—for some celebrated creatives—careers can thrive for a lifetime.
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Monthly roundup: July
Spray-on sneakers, social prescriptions, reality-shifting and more.
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Dupes evolved
The concept of a dupe is becoming more nuanced, with product imitations evolving and the relationship to originals more complex.
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Gamified hires
Businesses are using novel strategies to tap young recruits as more virtual and digital natives join the workforce.
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Insight
Playcations
The onset of the Olympics has travelers channeling their inner athlete.
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Climate havens
Amidst climate change, cooler destinations take on a new allure for summer vacation.
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Awesperiential retail
Luxury brands and retailers put on a show with VR.
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Grief tech
From AI avatars of loved ones who have died to conversations with the deceased via a chatbot—can tech create a form of life after death?
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Other Insights
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Creator Content That Over-Delivers
Fast, efficient, authentic – a new whitepaper from VML's influencer marketing agency Obviously shows how brands can have it all with their creator content
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Insight
Controlling Content Chaos
A comprehensive guide to enhancing customer value through effective content strategy and management
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Insight
Augmented World Expo 2024
AWE 2024 lived up to its reputation as the premier trade conference for all things AR, VR, AI and spatial computing
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Cannes highlights
Cannes 2024: 10 must-see sessions
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