CyberRescue
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Bank Pekao's new educational campaign features 6 short videos explaining key security features in the PeoPay app and Pekao24 online banking.
These new video materials are not only a presentation of security features but also a key element of the brand's broader communication strategy. Bank Pekao S.A. emphasizes a simple, understandable message that combines expert knowledge with an appealing format, ensuring every customer can consciously and safely use online banking. The creative concept was developed by VML Poland, and the video materials were produced in collaboration with Badi Badi studio and Beat Shop.
Panic Button
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Behavioral Protection
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Two-Factor Authentication
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Bank Employee Identity Verification
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Account Activity Notifications
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