Create a brand that not only represented a greener future in the region, but also appealed to a larger audience, inviting everyone to visit this inspiring project and its diverse plant ecosystems.
Botanica
Planting Hope in the Heart of the Desert
Client
- Red Sea Global
Office
- Lisbon
Challenge
Inspiration
Planting a seed is an act of hope; nurturing it is an act of care. This philosophy became the heart of Botanica. Inspired by the resilience of nature, the brand sought to mirror the journey of every plant—emerging from adversity, adapting, and flourishing against the odds.
Idea
Botanica’s identity organically grows from a single seed, enveloping every touchpoint with life and adaptability. The visual language is rooted in natural forms and vibrant greens, symbolising growth and renewal. Beyond aesthetics, Botanica invites guests to witness transformation firsthand, offering immersive experiences that connect people to the power of nature and sustainable innovation.
Growth
Since opening its doors, Botanica has become a beacon of sustainability in the region, cultivating millions of plants for regenerative tourism projects and engaging communities in environmental stewardship. More than a nursery, Botanica is a living testament to hope, care, and the promise of a greener tomorrow.
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