VML launches for Mobility Business by TotalEnergies the first version of its ChatBot boosted by generative artificial intelligence, powered by OpenAI's ChatGPT-4 LLM. Designed to support professionals and communities in their transition to decarbonized mobility and energy, the AI ChatBot Clara marks an important step in improving customer experience.

TOTAL Case Clara V3 dynamique 1
Customer experience is at the heart of our relationship marketing policy. Thanks to generative AI, the Mobility Business chatbot learns from each of its interactions, constantly improves, personalizes its responses, and delivers them instantly, accurately, and efficiently. The foundations of an individualized customer experience, creating trust.

Christophe Mazzoli

Head of Marketing and Communication Service, Mobility Solutions France at TotalEnergies

The generative AI revolution is transforming the way we interact with brands, opening up new perspectives for natural and intuitive conversations, for e-commerce and CRM, the progress is likely to be spectacular.

Vincent Druguet

CEO, VML France

The challenge is to improve the customer experience on the Mobility Business by TotalEnergies website by providing personalized and effective conversational assistance, while faithfully reflecting the company's identity and business needs.

The generative AI revolution that is transforming the way we interact with brands, opening up new perspectives for natural and intuitive conversations, as well as TotalEnergies' desire to support professionals and communities in their energy transition.

An AI ChatBot boosted by generative artificial intelligence, powered by OpenAI's ChatGPT-4 LLM, capable of answering user questions in natural language, offering personalized recommendations and facilitating a faster subscription process.

An AI ChatBot boosted by generative artificial intelligence, powered by OpenAI's ChatGPT-4 LLM, capable of answering user questions in natural language, offering personalized recommendations and facilitating a faster subscription process

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