Oishii Koyo Berries
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Haute fruit

For consumers in the West, fruit is getting a luxury glow-up – echoing a prestige it already holds in Asia.
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Dining sanctuaries

Restaurants are serving up introvert-friendly hospitality.
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Miniature cocktails

Mini mixology is growing in popularity as appetites favor a less is more approach to drinking.
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Downsized dining

Restaurants reinvent menus for shrinking appetites
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HERO Super Social bar
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Playification bars

Activity-fueled venues are the new gen Z hangouts.
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LR Punchy Hydration Mexican Lime2
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Hydration+

New startups shake up the billion-dollar hydration market with thirst-quenching, health-inducing beverages.
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Techxtural dining

From AI entertainment to VR omakase, technology adds texture to fine dining experiences.
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Circadian snacking

Sophisticated, functional food is being optimized to meet the needs of the body’s fluctuating daily rhythm.
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Reality-defying dining

Restaurants and bars are pushing the boundaries of food and drink with out-of-this-world dining experiences.
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Anime’s cultural clout

Brands are tapping into a surging global appetite for manga and anime.
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HERO Interior of the Kissaten listening bar at the Locke Hotel Lisbon
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Audio social experiences

Bringing the Japanese listening bar concept into a new era, a raft of new locations puts the focus on an unadulterated audio experience.
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Branded escapes

Food & drink brands craft immersive travel getaways.
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Cannes Lions 2024: Trends and takeaways

AI disrupts, but humanity, heart and humor shine through.
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New flavor frontiers

Brands are teasing tastebuds with challenging and experimental flavors.
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The Future 100 celebrates ten years

100 days after the Future 100 launch, a look back at a decade of trends
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SXSW 2024: Key Trends

At Austin's annual celebration of all things tech, culture and innovation, SXSW explored the ways AI and humanity will evolve together
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