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Cannes Lions 2024: Trends and takeaways

AI disrupts, but humanity, heart and humor shine through.
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Life in analog

In a backlash to the ever-more frantic pace of the digital world and social media, analog pursuits are booming.
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Algorithmic beauty

Are AI-generated humans disrupting the future of beauty?
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Coastal community saunas

Sauna culture is booming, serving up a blend of wellness and community.
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EJ Kim and Marina Pen, co-founders, Nnabi

"We want to change how women experience perimenopause so they can stop suffering needlessly and instead, thrive."
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The Future 100 celebrates ten years

100 days after the Future 100 launch, a look back at a decade of trends
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SXSW 2024: Healthcare reimagined

Technology will revolutionize health provision
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SXSW 2024: Key Trends

At Austin's annual celebration of all things tech, culture and innovation, SXSW explored the ways AI and humanity will evolve together
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SXSW 2024: Innovation Awards

Ground-breaking digital innovations to watch
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SXSW 2024: Biodiversity economy

Synthetic biology is fighting climate change with better biodiversity
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Branded standalone spas

Beauty experiences are key to unlocking consumer affinity.
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Bioharmonizing spas

Gone are the biohacking days, instead welcome bioharmonized balance.
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Idyllic idleness

Can the act of doing nothing be the secret to a healthier and happier life?
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A white bare chested man with a beard strikes a tough guy pose against a blue background his head is covered in foam and a bottle branded Stuff is perched on his head
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Reimagining masculinity

New cultural narratives are supplanting tired old tough guy tropes
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Slow beauty

Ethically minded beauty brands blend a sustainable and measured approach to formulating optimal performing skincare.
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Supercharging healthspans

Longevity specialists and tech entrepreneurs are spending millions on boosting healthspans and seeking eternal life.
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