The Innovation Group’s annual Future 100 report is a snapshot of emerging trends, tracking innovation across major consumer sectors. How did our forecasts fare last year? Below, we look at the top trend predictions in luxury, beauty and retail.
Masstige lifestyle
In last year’s Future 100, we wrote about the Uber-ization of luxury services as they become accessible to a wider range of well-off consumers, thanks to on-demand apps. This year, the trend expanded from valet services to private jets and more.
–JetSmarter, the “Uber for jets”, charges an annual membership fee for access to luxury travel at the tap of a button. The company recently closed a $105 million funding round, with backers that included the Saudi royal family and rapper Jay Z.
–Once the height of style and exclusivity, hailing a helicopter is now as easy as calling a cab. Uber’s UberCHOPPER service expanded this year, offering on-demand helicopter trips over Dubai, Sao Paolo, and chartered rides to events like Coachella.
–In April, Uber also launched UberYACHT in Dubai. “We want to be more than just a leading global technology app, we want to provide experiences at the push of a button,” said a company representative.
–The future of luxury travel? Airbus unveiled plans this year for the flying taxis of the future, a self-driving hovercraft that could bypass traffic.
–Launched in December, Uncloset is a £149-per-month subscription service that rents out designer handbags.
In our newest Future 100 report, we look at the rise of on-demand spa and massage services.