Smarties Awards 2025
VML South Africa scooped 17 wins across multiple categories, reflecting a powerful blend of creativity, craft, and results.
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What SA Brands Need to Know About the Future of Commerce
You can delete all those bookmarked trends reports you haven’t got around to reading yet.
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In The Press
VML Tackles Representation with Africa-Focused AI Image Generator
VML South Africa has developed Asili AI, an AI image generator trained to create authentic images of African people
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VML Enterprise Solutions EMEA teams up with AWS for an AI Hackathon
The first-ever "Unleash Your Inner Innovator: AI Hackathon" showcased incredible talent and collaborative spirit.
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Party Now, PERi Later: Nando’s Has Your Morning Sorted After the Jol
Wake up, chow down on delicious morning-after Nando’s, and thank your clever self for planning ahead.
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VML South Africa Brings Home the Silverware from Regional TikTok Ad Awards
VML South Africa scooped three awards in TikTok’s first regional Ad Awards.
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Once Upon a Scam: Standard Bank’s Cautionary Tales For South Africans
With scammers getting more sophisticated and defrauding South Africans, Standard Bank is using an age-old technique to teach people to be vigilant: fairytales.
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Hollard Takes the Doom and Gloom Out of Insurance Marketing with Relatable Ad
Hollard’s brand repositioning campaign uses relatable storytelling to build lasting connections with customers.
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Dove Is Teaching AI That Real Beauty Isn’t Perfect
As AI-generated images become more widely used, Dove is working with Adobe Firefly and changing how AI generates images of beauty...
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VML South Africa Brings Together The Hardy Boys and Grey under one brand; Taoana to Pursue New Opportunities
VML South Africa has announced the strategic shift of its two boutique agencies, The Hardy Boys and Grey South Africa.
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Official Loeries Podcast is Back with VML and Bizcommunity
The pinnacle event on the advertising calendar is back this week as the 46th Loeries Creative Week starts it celebration of creativity, marketing & excellence.
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Physical Retail Stages a Comeback and Mobile Shopping Dominates
In New ‘Future Shopper Report’
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VML Scoops Nine Trophies at the 2024 Bookmarks Awards
VML South Africa once again demonstrated its digital prowess by clinching nine awards in five categories at the Bookmarks Awards 2024.
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Fanta Takes a Sampling Campaign to Extremes with Enchanting Experiential Activation
Have you ever wondered what it would be like to be inside the iconic orange flavour of Fanta? Probably not.
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Planet vs Price: Can South African Brands Afford Sustainability?
By Lyn Wilson, Senior TTL Strategist at VML South Africa
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How a South African Artist’s Reimagined Coca-Cola Logo Ended Up on a Can… at Cannes
When Coca-Cola decided to honour the everyday folks who love their brand enough to emulate it, South African artists got their time to shine on the global stage
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VML Highlights Emerging Talent and Diversity at Cannes Lions 2025
Young Lions competitors, See It Be It participant, Cannes Can advocates, and Creative Academists showcase VML’s dedication to creativity and inclusion at Cannes
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In The Press
Young People Encouraged to Ghost Their Loved Ones While Driving in New Campaign via VML NZ
Young drivers have a crash risk that is four times higher if they use their phone while driving
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Campaign Names VML Top 3 Global Creative Network
VML earns Bronze for Global Creative Network of the Year at Campaign Global Agency of the Year Awards, part of a competition with 117 entries from 27 countries
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Fast Company Honors "Absurd Promises" by VML Argentina on Best World Changing Idea list
"Absurd Promises" by VML Argentina named a category honoree for Best World Changing Idea – Latin America
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